Summary
We analyze the exact profit or loss that customers have when they decide to purchase a processor (compared to Snapdragon X Elite). Data is compared between similar class processors. (Hence high TDP processors are not considered because results will be grossly unfavorable to AMD and Intel. Hence similar TDP processors are selected).
Data – Processors Compared
- Snapdragon X Elite
- Apple M2
- Ryzen 9 7940HS
- Intel I7 13800H
Important Takeaway
Customer is at significant losses if AMD / Intel processors are purchased instead of a Snapdargon X Elite processor
Dates
Data and analysis as on 10 November 2023.
Assumption
- Snapdragon Elite Price paid by OEM will be approx. $400
- All other processor prices are also the best approximated based on available open data.
- Prices for OEMS are never the same for OEM hence please consider these as average prices (to help analyse the value)
Conclusions
- For Intel Processors to be of value to customers, it should be priced at $209 as against the current approx. price of $400
- For AMD Processors to be of value to customers, it should be priced at $228 as against the current approx. price of $400
- For Apple Processors to be of value to customers, it should be priced at $331 as against the current approx. price of $400
- If not a price reduction, then performance increase should be 48% for Intel, to make it of value to the customer.
- If not a price reduction, then performance increase should be 42% for AMD, to make it of value to the customer.
- If not a price reduction, then performance increase should be 17% for Apple, to make it of value to the customer.
Column Header Meaning
GeekB Sin. Cr. -> Geekbench Single Core
GeekB. Multi Cr -> Geekbench Multi Core
Performace wrt SD -> Performace compared to Snapdragon Elite
CP USD -> Current Apprx OEM Price USD
Value Power -> Value - Score / TDP
Value Price -> Value - Score / Price
True Price -> (Value Power / 608.70) * CP USD
Customer Loss -> CP USD - True Price
Research Data
| Processor | GeekB Sin. Cr. | GeekB. Multi Cr | Performace wrt SD | RDP | No. Cores | CP USD | Value Power | True Price | Customer Loss | Customer Loss % |
|---|---|---|---|---|---|---|---|---|---|---|
| Snapdragon X Elite | 2780 | 14000 | 100.00 | 23 | 12 | 400 | 608.70 | 400.00 | 0.00 | 0.00 |
| Apple M2 | 2658 | 10088 | 72.06 | 20 | 8 | 400 | 504.40 | 331.46 | -68.54 | 17.13 |
| Ryzen 9 7940HS | 2695 | 12181 | 87.01 | 35 | 8 | 400 | 348.03 | 228.70 | -171.30 | 42.82 |
| Intel I7 13800H | 2755 | 14342 | 102.44 | 45 | 14 | 400 | 318.71 | 209.44 | -190.56 | 47.64 |
Selected Processors Details
Snapdragon X Elite
The Snapdragon® X Elite platform features the custom integrated Qualcomm Oryon™ CPU – the new CPU leader in mobile computing – and delivers up to 2 times faster CPU performance versus the competition, matching competitor peak performance with one-third of the power.
Apple M2
Apple M2 is a series of ARM-based system on a chip (SoC) designed by Apple Inc. as a central processing unit (CPU) and graphics processing unit (GPU) for its Mac desktops and notebooks, and the iPad Pro tablet. It is the second generation of ARM architecture intended for Apple’s Mac computers after switching from Intel Core to Apple silicon, succeeding the M1. Apple announced the M2 on June 6, 2022, at WWDC, along with models of the MacBook Air and the 13-inch MacBook Pro using the M2. The M2 is made with TSMC’s “Enhanced 5-nanometer technology” N5P process and contains 20 billion transistors, a 25% increase from the M1. Apple claims CPU improvements up to 18% and GPU improvements up to 35% compared to the M1.
Ryzen 9 7940HS
The AMD Ryzen 9 7940HS is a fast high-end laptop processor of the Phoenix series. It offers 8 cores (octa core) based on the Zen 4 architecture that supports hyperthreading (16 threads). The cores clock from 4 (base) up to 5.2 GHz (single core boost). The processor includes 8 MB L2 cache and 16 MB L3 cache.
The performance of the R9 7940HS should be slightly higher than the old top model Ryzen 9 6980HX (8 Zen 3 cores with up to 4.9 GHz) at 54W TDP and Ryzen 9 6980HS at 35W TDP. Compared to the higher end Dragon Range series, the 7940HS should be similar to the Ryzen 7 7745HX (also 8 Zen 4 cores, max 5.1 GHz, 55W tDP, 32 MB L3).
The chip integrates a modern and fasts RDNA 3 graphics card (iGPU) called Radeon 780M with 12 CUs and up to 2.8 GHz clock speed. Furthermore, the Phoenix series include a video engine with AV1 de- and encoding, a new Xilinx FPGA based XDNA AI accelerator (Ryzen AI) that should be faster than the AI engine in the Apple M2 SOC and a dual-channel DDR5-5600 / LPDDR5x-7500 memory controller (with ECC support). The connectivity features includes 2 possible USB 4 (40 Gbps) ports and 20 PCIe 4.0 lanes for a GPU and SSDs.
The Phoenix series uses a single monolithic design (unlike the chiplet design of the 7045HX series) and is manufactured in the modern 4nm process at TSMC. The TDP can be configured between 35 and 45 Watt.
Intel I7 13800H
Newly released CPU that contains 14 Cores and 20 Threads. The Intel Core i7-13800H also has reasonable threaded performance that will serve well in games. Paired with a good videocard, is this CPU Good for Gaming? Yes, this would be a suitable CPU for gaming.
